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Monday, September 24 • 3:20pm - 4:20pm
Free-fallin' From 30,000 Feet to a Pixel

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We market our "why" with multi-channel appeals but our call to action can get lost along the way. Keep your message on-target with strategies and a guidebook to get your donors to "cry from your 'why'".  In this session we'll walk through how to create your highest-level message all the way down to a tracking pixel for digital marketing. You'll walk away with a guidebook and action steps to amp up your multi-channel appeal strategies.  
Speakers
avatar for Christina Nichols

Christina Nichols

President, NicholsGPS
Christina connects people with their passions and inspires them to leverage their time, talent, and treasure on behalf of her clients. She brings a contagious enthusiasm for philanthropy and nearly two decades of experience to those she works with through her fundraising consultancy... Read More →

Monday September 24, 2018 3:20pm - 4:20pm CDT
Contemporary (6th Floor)
  TRACK: Thought Leadership & Success Stories, CFRE Eligible Session